Semua Course

Materi Topik 11 (Ch. 19)

Open CourseWare Telkom University > Lessons > Materi Topik 11 (Ch. 19)
Course Content
Topic 11
Pokok Bahasan: An Introduction to Integrated Marketing Communications (Ch. 19)
0/3
Materi Topik 11 (Ch. 19)
00:00
Designing and managing integrated marketing communication
00:00
Integrated marketing communication
00:00
Topic 12
Pokok Bahasan: Managing Mass Communications (Ch. 20)
0/3
Materi Topik 12 (Ch. 20)
00:00
Managing mass communication
00:00
Definition of mass communication
00:00
Topic 13
Pokok Bahasan: Managing Personal Communications (Ch. 22)
0/3
Materi Topik 13 (Ch. 22)
00:00
Managing personal communication
00:00
Definition of personal communication
00:00
Topic 14
Pokok Bahasan: Marketing Plan Procedure & Presentation
0/5
Marketing Plan Procedure
00:00
6 steps of marketing plan
00:00
How to create marketing plan
00:00
Format Marketing Plan
00:00
Tugas Presentasi Proposal Marketing Plan (PPT)
00:00
Merajut Komunikasi Pemasaran Terpadu: Pengantar IMC, Manajemen Komunikasi Massa dan Personal, serta Prosedur dan Presentasi Rencana Pemasaran
About Lesson

Chapter 19-IIW

Previous
Next